![]() The newspaper continues to use the Arial font on its sans serif font.īut while the main intention behind switching from the Times New Roman to Georgia font was to improve readers’ online experience, some readers still reported difficulties with the new font. The company made the switch arguing that the new font was clearer and more legible, hence would help them grow their readership. The font is now available on the logos of numerous brands, including those not necessarily on small or low-resolution surfaces.īefore switching to the Georgia font, The New York Times initially used the Times New Roman. Obviously, Georgia has since surpassed its original intention. It was inspired by 19th-century Scotch Roman designs. The font was originally intended as a serif typeface that would blend legibility and stylishness when printed on small surfaces or low-resolution screens. Georgia is a serif typeface created in 1993 by designer Matthew Carter and later hinted by Tom Rickner for the Microsoft Corporation. The New York Times newspaper uses Georgia as its main font. ![]() They include Sunday Review, The New York Times Magazine, The New York Times Book Review, and T: The New York Times Style Magazine. ![]() Sunday is probably the busiest day of the week for The New York Times, as the newspaper supplements its Sunday issues with a couple of other special releases. ![]() The publication currently boasts over five major sections, including News, Editorials, Business, Sports, Science, Arts, Home, and Travel. However, the newspaper has since expanded to include special weekly sections on selected topics. The publication is owned by the publicly-traded company The New York Times Company.įrom its inception until the mid- 70s, The New York Times was predominantly a daily newspaper. The New York Times has won numerous prestigious awards over the years, including a record 132 Pulitzer Prizes. It’s currently ranked 3rd in the U.S and 18th in the world by circulation. The Times, as it’s commonly shortened, is based in New York City but enjoys vast readership both in the United States and globally. They’re always on the end of the phone with sensible and constructive font design solutions, have an unprecedented knowledge of fonts and how they’re applied to different design environments.The New York Times is an American daily newspaper founded on September 18, 1851, by Henry Jarvis Raymond and George Jones. In a world of literally thousands of fonts presented on some rather wobbly websites working with a company like Typespec is a pleasure. We ended up choosing Corpid, which with its wide range of weights slotted in really well. Typespec presented an edited list, set in different headline styles, of around 10 options. ![]() “When I asked Typespec to find a new font family for the redesign of the Metro Newspaper, I knew we had to find an attractive, newsy but easy to read font. Group Art Director Christopher Cherry was pleased with the end result: The excellent Corpid typeface by Lucas de Groot was ultimately chosen from the final shortlist submitted by Typespec, in part due to the range of weights and widths it offers but also the tight newspaper friendly spacing and short descenders which benefits both copyfitting and word count.Ĭorpid reads very well both in print and on digital devices giving Metro a modern workhorse sans serif that works across all media. The brief was to refresh the look and feel by replacing the principal typeface, Font Bureau’s Amplitude, with an extensive, legible and versatile font family which would work equally well at 6pt in the TV listings as it would for large front page splash headlines and prominent subheads. The paper features a mix of national and international news wrapped around local information – entertainment previews, listings, weather and travel. More than 1.3 million copies of Metro are distributed across 50 UK cities each weekday, making it the world’s largest free paper and the third biggest in the UK. The “world’s most popular free newspaper” instigated a design overhaul in December 2011 with typographic research and consultancy from Typespec. ![]()
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |